Archive of posts by Theodore Bigby


Work From Home: A New Standard


The recent Corona Virus outbreak has lead to a lot of organisations allowing people to work from home when previously they could not. Even in Japan, a country that values tradition and whose business tradition has been to work long hours in the office every day, has now been allowing more employees to work from home. Though adoption has been slow in comparison with the rate it happened in Britain.

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Marketing Teams Suit Flexible Working


After reading about how flexible working could play a key role in closing the gender pay gap, it made me wonder why flexible working isn’t commonplace already; especially in the marketing industry. The tools that allow us to deliver great results for our clients are the same tools that should be setting us free from the established white collar 9-5 working pattern.

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When Does My Business Need a Website?


The question of when you need a website comes up for both people starting a business, established businesses and even the largest multinational organisations.

If you’re reading this, it’s most likely:

  • You’re thinking of starting a business
  • Have just started a small business
  • Are looking to grow your small business


The simple answer is right away. If you’re yet to start or have just started a business, you’ll need a website. If you already have a business but no website, you needed one yesterday and if you already have a business website but you’re here thinking about it, you definitely need a new website.

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Why Online Press Release Distribution Services Are Great to Start Promoting Your Business


Creating high-quality press releases is a great way to get the ball rolling on your marketing machine. When distributed by online networks, your press releases offer online and offline benefits in three key areas we’ll explore now.

This is for anyone just starting out with a new concept or business that needs to get things going solo. As well as understanding why press releases are a great place to start, you’ll also find out why understanding your audience helps to translate your hard work into tangible results. Continue reading Why Online Press Release Distribution Services Are Great to Start Promoting Your Business


Attending A BNI Networking Event


Although I’m primarily a digital marketer, I still value the importance of a strong network and refferal business. Sure, people look for services online, but it’s also really important to have a good network offline that can recommend you and refer business.

We’ll find out how joining a networking group like BNI Sunrise can really help your business to grow quickly and sustainably.

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