Archive of posts by Theodore Bigby


Harnessing Your Inner Motivation for Business Success


Revealing the secrets of Harnessing Your Inner Motivation for Business Success to the Bay Area Content Marketing Meetup group this December was definitely the highlight of my year. With a 2020 that has left so many of us physically, emotionally and economically battered and bruised, I was glad to end it on a high.

Invited to speak at the Bay Area Content Marketing Meetup’s 98th event, I chose the topic of internal motivation. At a time when we are all probably seeking answers in a universe that doesn’t make any sense, it’s important to go back to the basics.

Answering the simple question ‘why?’ can help us move forward both in our personal life, and to solve complex business challenges such as new customer acquisition and defining a company culture. Lets see how all of that would work in the next few minutes.

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Work From Home: A New Standard


The recent Corona Virus outbreak has lead to a lot of organisations allowing people to work from home when previously they could not. Even in Japan, a country that values tradition and whose business tradition has been to work long hours in the office every day, has now been allowing more employees to work from home. Though adoption has been slow in comparison with the rate it happened in Britain.

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When Does My Business Need a Website?


The question of when you need a website comes up for both people starting a business, established businesses and even the largest multinational organisations.

If you’re reading this, it’s most likely:

  • You’re thinking of starting a business
  • Have just started a small business
  • Are looking to grow your small business


The simple answer is right away. If you’re yet to start or have just started a business, you’ll need a website. If you already have a business but no website, you needed one yesterday and if you already have a business website but you’re here thinking about it, you definitely need a new website.

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