One of IMI Truflo Marine’s latest successes involves a knowledge transfer partnership with The University of Birmingham. News of this partnership was also on published on Truflo’s website but that website has now been shut down and re-directed to IMI Critical’s website.
I was really happy that my written contribution ended up in the IMI Eye, IMI plc’s worldwide news magazine. Continue reading IMI Eye Magazine Issue 4 Feature
Marketing also encompasses face-to-face work with customers, not only telling people your message, it’s also about listening to customers and prospects to understand their needs, their goals, their wants and desires. An approach such as this always proves to be fruitful in the end as long as you put the new insights back into your marketing strategy. Continue reading Engineering Technology and Innovation Exhibition Article Published
The B2B marketing expo is a great way to learn about the marketing industry. Let me take you through my thoughts and share some of the things I learned over the two day event that was held on the 11th and 12th May.
Next Year’s B2B Marketing Expo will be held on 28th – 29th March 2017 Continue reading B2B Marketing Expo 2016