LinkedIn needs to really get going with some new features and finding a way to attract more users to the platform. I strongly believe this is the year LinkedIn is going to step up to the plate and make it the undisputed sales marketing platform of choice.
Aren’t they already the number one? They’re the biggest social media platform that has positioned itself as social media for business, but businesses are on a lot of other platforms. Sales and marketing happens everywhere and LinkedIn is certainly not everyone’s first choice. I think they can make significant steps moving towards that goal.Continue reading LinkedIn’s 2023 Opportunity